Category Archives: Email Marketing

How to Get More Google Reviews: Proven Strategies for Business Growth

How to Get More Google Reviews - Slade Marketing

Your business needs to sustain a strong online reputation to ensure success. Getting Google Reviews is one of several ways to gain significant influence over consumer decisions while featuring prominently in local search rankings. Over 80% of consumers trust online reviews as much as word-of-mouth recommendations, and Google Reviews helps your business build a solid […]

How to Check Your Competitors’ Email Marketing Strategies Effectively

How to Check Your Competitors’ Email Marketing Strategies Effectively - Slade Marketing

You can check competitors’ email marketing strategies, but fail to maximize this information without the correct strategy. Taking full advantage of your competitors’ email marketing strategies involves campaign refinement and identifying market gaps while aligning with leading industry trends. It is possible to draw inspiration from competitors’ emails to optimize your strategy and supercharge your […]

How to Send Personalized Certificates via Mailchimp: 5 Steps

Sending Personalized Certificates with Mailchimp featured blog image

Do you have trouble sending personalized certificates with Mailchimp? Getting around Mailchimp can definitely be a challenge for anyone who isn’t familiar with similar tools.  A number of clients have come to me with the same issue, so I have decided to turn it into a five-step guide that anyone can follow.  Let’s dive right […]

7 Key Performance Indicators to Track for Email Marketing

Top email marketing key performance indicators featured blog image

Are you struggling to find out which key performance indicators (KPIs) you should be tracking for your email marketing? You’re certainly not alone. While this blog doesn’t cover every metric, it covers the ones I personally use every day. It has even helped us grow +55% in the last 12 months. What does this mean? […]